SaaS Glossary
Basic definitions of acronyms commonly used in product management,
sales organizations, and Software-as-a-Service industry. Read more in our blog.

A Guide to Break-Even Point & Ramen Profitability in SaaS Businesses

In the world of SaaS (Software as a Service), understanding various financial concepts is crucial to maintain profitability and foster growth. Two of the most important concepts in this realm are the 'Break-Even Point' and 'Ramen Profitability.' This glossary post will guide you through these concepts, shedding light on how they impact your SaaS business.

Break-Even Point

The Break-Even Point is a critical metric for any business, including those in the SaaS industry. It refers to the point where your total costs (both fixed and variable) equal your total revenue. In simpler terms, it is the point at which your business is neither making a profit nor incurring a loss.

Calculating the break-even point helps businesses determine how much product they need to sell to cover their costs before they start making a profit. For SaaS companies, this might translate into the number of subscriptions required to offset the costs associated with running the service.Here is a simple formula to calculate the break-even point:

Break-Even Point = Total Yearly Fixed Expenses - Total Yearly Revenue = 0

Knowing your break-even point can help you set realistic financial goals, price your product appropriately, and make informed decisions about potential growth strategies. It also provides valuable insights into the profitability of your business, enabling you to track your financial progress over time.

Ramen Profitability

'Ramen Profitability' is a term that originated in the start-up world and refers to a state where a business makes just enough revenue to cover the basic living expenses of its founders. The term comes from the idea that entrepreneurs living off inexpensive ramen noodles can sustain themselves while their business gains traction.

While this might not sound like an enviable state, achieving ramen profitability is often celebrated in the startup world. It's a sign that the business is bringing in steady, recurring revenue, even if it's not quite enough to scale or achieve significant growth yet.

For SaaS businesses, ramen profitability is particularly relevant because of the subscription-based nature of the business model. It's a sign that the business has managed to acquire a loyal base of paying customers and has potential for future growth and profitability.

Although reaching ramen profitability is an important milestone, it's only the first step on the road to true profitability. To build a sustainable, scalable business, SaaS companies must strive to move beyond ramen profitability and continue to grow their revenue.

Similar Concepts

A concept related to break-even and ramen profitability is the 'Cash Flow Break-Even Point.' This is the point where the cash inflows from your operations match the outflows. This is particularly important for SaaS companies, as they have significant upfront costs and typically receive their revenue over an extended period (usually through monthly subscriptions).

Another important term to understand is 'Runway.' This refers to the amount of time left until your company runs out of cash, given your current burn rate. It is often used by startups and can be a critical measure of how long the company can survive without additional investment.Understanding these financial concepts is crucial for running a successful SaaS business. They provide valuable insight into your business's financial health and can help guide your growth strategy.

Remember, reaching your break-even point or achieving ramen profitability is an important milestone, but it's only the start of your business's financial journey. Your ultimate goal should be to build a sustainable, profitable business that delivers value to your customers and stakeholders.


The road to profitability for a SaaS company is paved with many financial milestones, like reaching the break-even point or achieving ramen profitability. By understanding and tracking these key concepts, you can chart a course for success and ensure your business is on solid financial ground.

Turn User Feedback into Revenue Today!